Have you ever felt overwhelmed by all the applications on your mobile device?

Sure, there’s definitely value to having an app designed-for-purpose such as OpenTable. It’s useful when I need to quickly find a restaurant for a large party in a busy city on a Friday night. When it comes to communicating, there are a ton of options depending on what you want to do and who you want to communicate with. WhatsApp, Facebook, Twitter, LinkedIn and of course good old-fashioned email. At work, I would rather streamline and use just one mobile communication app – the same one all my colleagues use — and leverage multiple modes of communication.

With all the options on your mobile device, each one really only provides a single “mode” or way to communicate. Also, these apps are not enterprise or corporate-standard with all the privacy, security, and availability businesses need. Additionally, the harsh reality is that all your clicks, opens, shares, likes and dislikes are being captured, not necessarily for the purpose of easy search and trace history, but for the vendor’s commercial advantage. We all know it, and yet we continue to use these apps every day. I suspect it’s because they are free. Except your time isn’t.

Then there’s email.

I don’t think I need to point out that email is pretty archaic. It’s fine if you are sitting in front of a desktop or laptop all day but when you are on-the-go, opening, reviewing and responding can be cumbersome and time-consuming. Even more, if you want to communicate with groups, it’s hard to remember email aliases and there is no easy way of knowing if someone is reading your content.

But let’s imagine something for a minute.

Take the email system that you’ve been using for decades with all its familiarity and daily behavior built into your muscle memory. You probably wake each morning and immediately hit your inbox to see what’s happened during the night or what you may have missed from the day prior. Imagine if your email suddenly became a way to:

  • start a phone call
  • quickly kick off a conference call
  • take a pic and share with one click
  • share a link to a PDF of a product manual
  • or send a message to a group of people to alert them on an urgent topic

Well of course email can’t do any of that. But what if something else could?

What if there was an enterprise-grade, mobile communication app for work that did it all?

Texting, calling, video calling, content sharing, push to talk – all easy to do with individuals or formally organized groups? You could separate work communication from all your personal activities and be assured that the data is private, secure and stored for your company’s advantage and not shared with vendors you want nothing to do with.

Zinc app; tech built for deskless workers

Not just a mobile communication app, the Zinc platform works on desktop too.

Well, there is now one mobile communication app that does just that– Zinc. Zinc just released an exciting new product update which not only proves that you no longer need to use email, but also that you no longer need to use multiple apps to get the job done. A Real-Time Communication Platform that truly does it all. It is secure, private and everything is done from one central place that provides multiple options for getting answers fast.

For highly distributed workforces and especially those in front of customers every day, this is crucial. When your communication device is an iPhone or Android device, you only have a small window to spend typing because you are likely more focused on handling customer issues or using your hands to fix or install something. Fast, easy access is the name of the game. Mobile-first and real-time are key requirements for people on the move.

I encourage you to streamline work communication and separate it from your personal every-day life. It will not only simplify everything but will also make you so efficient that you will get hours back (plus your sanity) to spend time reading your favorite twitter feed.

ABOUT Kristen Wells

Kristen is the senior manager of corporate communications at PTC and editor of Field Service Digital. She is passionate about elevating the stories of women in field service and improving communication between the field and the office. Prior to ServiceMax, Kristen held content marketing roles at startups such as Zinc and cielo24. Kristen holds a B.A. in Communication with an emphasis on Professional Writing from the University of California, Santa Barbara.