Updated Analytics Bring Better Insights into Field Tribal Knowledge

Zinc’s Updated Analytics Give You Even More Visibility into the Field

By working closely with our customers, we’ve streamlined the way we present our Communication Analytics data to help users better understand how to optimize operations and get the most out of Zinc. With Zinc’s Analytics, you not only get real-time learnings about how your organization communicates but you can also improve best practices through a deeper understanding of how teams get work done.

Here are the improvements we’ve made to our Analytic reports.

1. New Report Types

Our reports are now broken down by Activity, Groups, Membership, and Network.

Activity Report
This report is similar to what was previously the Engagement Report. The Activity Report shows the activity levels of all Zinc users by the type of message sent (text, image, voice recording, video file, etc.). It also shows the number of voice and video calls made by all users. Activity Reports are crucial in tracking how quickly teams adopt Zinc as well as understanding how active employees are in the app – in other words, how they choose to communicate and connect with each other.

Updated Analytics
Updated Analytics in Zinc

Group Report
The Group Report shows administrators the level of activity broken down by each type of Zinc group (Official, Ad hoc, as well as unnamed Ad hoc groups). The addition of unnamed Ad hoc groups to the report means you’ll have a more complete picture of all communication taking place across your organization. Group reports can surface a range of insights, such as what topics are most pressing among field teams and which teams or regions communicate the most or least, which can then be correlated to performance.

Group Reports also allow you to keep track of newly created groups. Tracking what groups are created organically allows management to get an understanding of the most current tribal knowledge being shared by deskless teams. This knowledge is especially useful in proactively solving front-line issues that haven’t made their way to corporate or management teams.

Lastly, the Group Report now gives you a table view of your org’s groups with information such as the group’s creation date, number of messages and members, and number of days since the group was last used.

Membership Report
This report summarizes all the new users that have been added or invited to Zinc. Membership reports help you keep track of the application’s roll-out across the organization.

Network Report
This report presents a visual representation of your organization’s Zinc usage. Quickly see which users are the most active communicators by looking at the size of their circle. Lines between the circles denote who is talking to who, and at what frequency. The thicker lines between circles denote a higher frequency of communication. The Network Report allows you to identify potential disconnected workers, understand the organizational structure in terms of a visual communication map, and learn more about communication patterns and their effectiveness.

2. View Messages Sent by File Type

As noted in above, the Activity Report now breaks down the types of messages sent (text, voice, images, thumbs up, video, etc.) as well as the types of calls made (voice and video) to give you insight into the most commonly used modes of communication.

This allows management to learn which modes their teams prefer and then adjust their overall communications accordingly. Managers can also see when teams are not leveraging all of Zinc’s modes in order to be the most effective communicators. For example, troubleshooting is much more effective when technicians share videos and photos of what they are seeing.

3. Export Data for In-depth Analysis

Want to explore the data in even more depth? We now offer the ability to export the underlying data of each analytics report. With this data, you can build your own tables and reports in Excel, Tableau, and other programs. Simply click the Export Data button while viewing your chosen report and you’ll get a CSV file of that report’s underlying data.

 

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